Managed Marketing Capacity

YOUR EXTERNAL MARKETING DEPARTMENT STRUCTURED BY MONTHLY HOURS

Get reliable monthly marketing capacity for strategy, execution, optimization, content, SEO, advertising, website tasks, social media support, brand building, and ongoing implementation without starting a new proposal process for every task.

Instead of coordinating separate freelancers, waiting for individual quotes, or overloading your internal team, you secure structured marketing hours that can be used where your business needs them most.

$99 per hour plus applicable taxes Monthly hour based capacity Invoice only billing External costs excluded
The Problem

Marketing work rarely fits neatly into one fixed proposal.

Many businesses need ongoing marketing support, but the exact tasks change from week to week. New campaigns, website updates, SEO issues, content needs, landing pages, ad adjustments, tracking questions, social media needs, brand building tasks, and strategy decisions often appear while the work is already moving.

Too many proposals

Every small task creates friction when it needs a separate scope, approval, and quote.

Slow execution

Marketing momentum suffers when implementation waits for administrative approval loops.

Internal overload

Many companies need marketing execution, but not always a full internal marketing hire.

Unclear needs

Not every marketing need can be fully defined before work begins.

The Solution

Book capacity once. Use it flexibly throughout the month.

Managed Marketing Capacity gives your business access to a defined monthly hour based marketing resource. Instead of requesting a new proposal for every task, you use your available capacity for the work that matters most.

Your monthly hours can be used across eligible strategy, execution, optimization, content, website, SEO, advertising, social media, brand building, and campaign related tasks. When the capacity is used, additional hours can be added by invoice.

What you are buying

You are not buying unlimited marketing work. You are securing structured professional capacity that can be used flexibly within a monthly hour based model.

  • Defined monthly service hours
  • Flexible task usage
  • Clear time based tracking
  • Additional capacity when needed
  • External costs billed separately
What This Really Gives You

Less marketing friction. More operational control.

The real value is not only the work itself. The value is having a reliable external marketing resource that helps reduce coordination pressure, proposal delays, scattered execution, and internal uncertainty.

More clarity

You can prioritize what matters now instead of trying to define every possible marketing need in advance.

More speed

Recurring capacity reduces the need for constant quoting before practical work can move forward.

More focus

Tasks are handled against available capacity so effort can be directed toward the most relevant priorities.

Less overload

Your internal team does not have to manage every marketing detail alone or coordinate too many separate providers.

Why Not Just Hire Internally?

An internal marketing hire can be valuable, but it also creates fixed overhead.

Hiring internally can involve recruiting time, salary, payroll costs, onboarding, software, management, training, vacation coverage, and limited specialization. Managed Marketing Capacity gives you flexible access to marketing execution without building a full internal department first.

Internal hire

Useful for long-term internal ownership, but often slower to recruit, train, manage, and scale across multiple marketing disciplines.

Freelancers

Can be useful for specific tasks, but often require more coordination, briefing, quality control, and provider management.

Traditional agency projects

Can work well for fixed scopes, but often become slow when every new task requires a separate proposal or approval process.

Managed Marketing Capacity

Gives you structured monthly marketing hours that can be used flexibly across changing priorities and recurring execution needs.

Use Cases

Use your monthly capacity where your marketing needs support.

Your available hours can be used across many marketing related tasks, depending on business priorities, required input, available access, and operational feasibility.

Marketing strategy

Planning, prioritization, campaign direction, positioning, and practical marketing decisions.

Website updates

Page updates, structure improvements, conversion elements, content changes, and UX refinements.

Landing pages

Landing page structure, copy, layout direction, conversion logic, and campaign alignment.

SEO tasks

SEO reviews, page optimization, content improvements, metadata, structure, and visibility work.

Generative Engine Optimization

Content and structure improvements designed to support discoverability in AI driven search and generative answer environments.

Advertising support

Google Ads, Meta Ads, campaign structure, creative direction, landing page alignment, and optimization input.

Content creation

Website content, campaign copy, social content, email copy, content planning, and editorial direction.

Social media channel support

Ongoing support for social media planning, content direction, post preparation, campaign ideas, and channel consistency.

Brand building

Support for positioning, brand consistency, messaging, credibility, visual direction, and long term brand perception.

Conversion optimization

Improving trust, clarity, calls to action, page flow, offer presentation, and inquiry paths.

Review and reputation support

Trust signals, review presentation, reputation strategy, credibility elements, and public perception support.

Tracking and analytics

Analytics review, tracking support, campaign measurement, conversion checks, and data interpretation.

How It Works

A simpler way to get ongoing marketing work done.

The model is designed to reduce proposal friction while keeping work controlled through clear monthly capacity.

Choose your monthly capacity

Select the monthly hour package that fits your expected workload.

Submit tasks as needed

Send structured requests for the marketing work that matters most.

We prioritize and execute

Tasks are handled against your available hours based on priority, feasibility, and capacity.

Hours are tracked

Work is deducted from your monthly capacity based on time spent.

Add more capacity if needed

If workload increases, additional hours can be added by invoice.

Transparency

Transparent execution instead of unclear agency retainers.

Managed Marketing Capacity is designed to give you flexibility without turning your monthly budget into a black box. Work is documented, time is tracked, and capacity is allocated based on actual working time reasonably spent on requested services.

Documented activity

Requested work, active tasks, completed activities, and relevant coordination can be documented so you can better understand how your monthly capacity is being used.

Capacity visibility

Clients may request activity summaries and capacity overviews at reasonable intervals to see how service hours are allocated across priorities and ongoing work.

Professional efficiency

The goal is not to artificially consume hours, but to provide reliable, responsive, and commercially useful marketing support with transparent execution and clear operational structure.

Packages

Choose the monthly capacity that matches your workload.

All packages are based on a net hourly rate of $99 per hour plus applicable taxes. External costs are not included.

Starter Capacity

For regular but limited support

$990
10 hours per month

Best for companies that need ongoing marketing help without heavy monthly execution volume.

Secure Starter Capacity
Scale Capacity

For deeper monthly support

$4,950
50 hours per month

Best for companies that want a stronger external execution resource across multiple marketing areas.

Secure Scale Capacity
Contract Term Discount

Longer commitment. Lower net order value.

Minimum contract term is 3 months. Discounts apply only to the net service order value and do not apply to external costs, ad spend, tools, software, third party providers, taxes, or pass through expenses.

3 months No term discount
6 months 3% discount
12 months 8% discount
24 months 10% discount
Economic Logic

Marketing capacity can be more efficient than building everything internally first.

A full internal marketing structure can require salary, payroll costs, software, management time, recruiting effort, onboarding, specialization gaps, and ongoing coordination. Managed Marketing Capacity gives your business access to flexible execution hours without carrying the full internal overhead from day one.

Lower coordination burden

Instead of briefing many separate providers, you work with one external marketing resource across multiple recurring needs.

Flexible workload coverage

Capacity can be used where the workload is currently strongest instead of being locked into one narrow service package.

Clear capacity control

Because the model is hour based, you keep a clearer boundary between available work, extra work, and external costs.

Auto Replenishment

Busy month? Add more capacity without stopping execution.

If your monthly hours are used faster because workload increases, additional capacity can be added by invoice so important marketing work does not have to stop in the middle of execution.

Additional hours are invoiced separately. External costs such as ad spend, tools, software, hosting, stock assets, or third party providers are not included.

Built to reduce friction without removing control.

The model gives your business flexible access to marketing execution while keeping the relationship structured through defined hours, clear billing, and transparent capacity limits.

  • Monthly capacity is defined in hours
  • Additional hours are invoiced separately
  • Tasks are prioritized against available capacity
  • No unlimited work or hidden external costs
Transparency

Designed to keep the work flexible, but not vague.

Flexible capacity only works when expectations are clear. That is why the service is structured around defined monthly hours, task prioritization, time tracking, invoice based billing, and clear separation between included work and external costs.

Defined capacity

Your monthly package is based on a fixed number of service hours.

Task prioritization

Work is handled based on available hours, urgency, feasibility, and business relevance.

Clear exclusions

Advertising spend, tools, software, hosting, domains, and third party providers are not included.

No unrealistic promises

The service provides professional marketing capacity, not guaranteed rankings, leads, revenue, or outcomes.

Fit

Designed for companies that need ongoing marketing momentum.

Best fit

  • Businesses with recurring marketing needs
  • Companies without a full internal marketing team
  • Teams that want faster execution without constant proposals
  • Businesses already investing in growth
  • Owners who want one partner for many marketing tasks

Not ideal fit

  • Businesses expecting unlimited work
  • Clients who want fixed deliverables without capacity limits
  • Companies unwilling to prioritize tasks
  • Projects requiring guaranteed outcomes
  • Businesses looking only for the cheapest task by task freelancer
Mr. Bjoern Knobloch, Managing Director of Smokybrands Marketing Agency LLC, USA

Mr. Bjoern Knobloch, Managing Director of Smokybrands Marketing Agency LLC, USA

A note from the CEO

Built for businesses that need momentum, not more proposal loops.

“Many businesses do not need another isolated marketing offer. They need reliable execution capacity they can use flexibly as priorities change. That is why this model is built around monthly capacity, clear time tracking, and practical implementation.”

Managed Marketing Capacity is designed for companies that need a serious external marketing partner without turning every task into a separate sales process.

FAQ

What companies usually ask before securing monthly capacity

Is this unlimited marketing?

No. This is a defined monthly hour based capacity model. Work is performed against the available monthly service hours.

What counts as billable time?

Strategy, implementation, communication, calls, emails, meetings, revisions, research, internal coordination, project management, task clarification, quality control, and related work can count toward the monthly allocation.

What happens when my hours are used?

Additional capacity can be added by separate invoice under the applicable terms. If no additional capacity is added, further work may pause until the next billing cycle.

Do unused hours roll over?

Unless agreed otherwise in writing, unused hours expire at the end of the billing period and do not roll over.

Are ad budgets and tools included?

No. External costs including, but not limited to, advertising spend, software subscriptions, hosting, domains, plugins, licensed media assets, stock photography, stock video, AI tools, API usage fees, and third party services are billed separately or paid directly by the client.

Can we submit any marketing task?

You can submit eligible marketing related tasks. The task must be feasible, sufficiently briefed, lawful, commercially reasonable, and within the Company’s capabilities and operational capacity.

Do you guarantee results?

No. Marketing results depend on multiple external factors including market conditions, offer quality, budget, competition, platform behavior, client cooperation, and execution context.

Why not just request separate offers for every task?

Separate offers can be useful for fixed projects, but they often slow down recurring marketing work. This model is designed for businesses that need ongoing execution without restarting the quoting process for every small task.

Does this replace an internal marketing department?

It can support many functions of an internal marketing department, but it is not an employment or staffing arrangement. It provides external marketing capacity based on defined monthly service hours.

Secure Capacity

Secure your monthly marketing capacity.

Submit your company details. We confirm the selected monthly capacity package, issue the invoice, and begin after payment has been received in cleared funds.

This order is legally binding. By submitting this form, you agree to the applicable Contract Terms and Managed Marketing Capacity Terms & Conditions.

This form is intended for business clients only. Submission does not guarantee acceptance. Smokybrands Marketing Agency LLC may confirm, reject, or request additional information before beginning services.